I never thought my story mattered, but now I do.

I used to compare myself as a founder to other companies, far larger, friends who employed 2000 people. Why would people want to listen to my story?

But then I realized it was not the size of the company we built, but the significance of the lessons we learned.

Last week I was interviewed by Leanne Manas as an entrepreneur at the book launch of "Compounding Advantage", a remarkable book that is both a mirror and a roadmap for businesses in South Africa.