Discover the Transformative Journey of Alison Weihe
Alison is an award-winning Entrepreneur, Global Speaker, Writer and Coach specialising in Identity Intelligence™ and Author of Belonging, Finding Tribes of Meaning.
Alison Weihe is a seasoned entrepreneur, global keynote speaker, and coach specialising in small and medium-sized enterprises. With 27 years of hands-on experience building and leading successful companies and collaborative ventures, Alison brings exceptional depth, credibility, and practical insight to the stages and leadership rooms she enters. Her rare background as a political activist for 20 years gives her a unique perspective as a bridge-builder.
As the founder and strategic force behind Creative Stone, Alison understands the real pressures of entrepreneurship from growth and leadership strain to trust breakdowns, fraud, and reinvention. Her work is grounded not in theory, but in lived experience and hard-earned clarity. Alison is the visionary behind the Identity Intelligence™ framework, which helps founders and leadership teams align who they are with how they show up by building a Soul Brand.
She is also the Founder of Soul Voice Journeys, a personal and professional brand development company that helps individuals and organisations translate inner clarity into confident, aligned external expression. Through this work, Alison contributes to shaping brands and leaders who show up with integrity, consistency, and authority in the world. Alongside her professional speaking work, Alison is the founder of The Art of Becoming Academy, where Identity Intelligence™ is taught through courses and learning journeys focused on inner leadership, identity clarity, and personal alignment. Alison Weihe is known for her calm authority, direct insight, and ability to navigate complex human and organisational dynamics without performance or hype.
She is selective in the stages she accepts and intentional in how she works, prioritising credibility over visibility, depth over volume, and evidence over aspiration. As a profound storyteller, she is the author of the memoir "Belonging: Finding Tribes of Meaning". Alison's entrepreneurial journey has been featured on television, leading podcast interviews, radio conversations, and prominent global publications that reinforce her authority in leadership, entrepreneurship, and belonging, offering exceptional insights and learnings for her audiences worldwide.
Her work is driven by a passionate calling to build lasting leadership, culture, and legacy that impacts the story of South Africa.
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Entrepreneurship doesn’t test your ideas. It tests your identity under pressure. Alison’s work resonates with founders because it’s shaped by lived experience, hard lessons, and the quiet discipline required to build a lasting legacy.
Since 1998, Alison and her husband have grown The Creative Stone Company from humble beginnings into a substantial business in the simulated stone industry. That journey demanded strong standards, operational consistency, and reputation-based growth, the very realities that now inform how Alison speaks to entrepreneurs about leadership, resilience, and building with integrity.
Read the full story:
Alison’s Entrepreneurial Journey -
Sales is getting harder, not because people do not want solutions, but because trust is scarce. Alison Weihe speaks to founders, SMEs, and sales leaders who want results without pressure selling, hype, or performance.
Her keynotes sit at the intersection of brand identity, credibility, and leadership under pressure, helping teams close the gap between what they promise and how they show up. Audiences leave with sharper clarity, stronger trust signals, and practical leadership language they can use immediately, whether the room is focused on sales, entrepreneurship, culture, or the future of work in Africa.
Explore Alison’s keynotes and booking details:
Alison Weihe Entrepreneurial Keynote SpeakingView all keynotes and detailed info on each of them:
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Alison’s work has been featured across interviews, podcasts, and media platforms where she speaks to the real pressures leaders face, trust, credibility, leadership under strain, and what it takes to build a brand that holds when the market gets sceptical. If you want a quick sense of her voice, presence, and the themes she’s known for, you’ll find a curated view of her appearances and coverage there.
Explore Interviews, Podcasts, Articles featuring Alison and more:
Media appearances hub
Current Roles
Co-founder and Executive Director at Creative Stone.
Professional Speaker at the Professional Speakers Association of Southern Africa. (PSASA)
Founder of Soul Voice Journeys, a mental health and personal development hub using courageous conversations and soulful education to help people rediscover who they are, why they matter, and where they belong.
Awards
Top 3 Finalist: Women of Stature South African Awards 2025 in the Coaching and Mentoring Category
Coaching Foundation: Global Top Coach Award
PSASA Speaker Factor Winner 2021
Multiple Entrepreneurship Awards
Alison’s Message
Don’t wait sixty years to start loving yourself.
Don’t wait sixty years to start believing in yourself.
Don’t wait sixty years to own your story.
YOUR story could change someone else’s life!